Wednesday 16 April 2014
Monday 7 April 2014
Evaluation Question 5: How Did You Attract/Address Your Audience?
http://www.thinglink.com/scene/509722846872731648
My main target audience was young 18-24 year old students that were lower down on the JICNAR scale. I have tried to address this audience by creating a vibrant, contemporary magazine with various attractions to young people, including competitions for free tickets and more modern fonts as well as a majority of young, exciting artists that many young people listen to.
My main target audience was young 18-24 year old students that were lower down on the JICNAR scale. I have tried to address this audience by creating a vibrant, contemporary magazine with various attractions to young people, including competitions for free tickets and more modern fonts as well as a majority of young, exciting artists that many young people listen to.
Evaluation Question 4: Who Would be the Audience for Your Product?
The socio-economic
mix of my magazine’s core reader is a mixture of groups ABC1 and Group E on the
JICNAR scale because the parents/guardians of the teenagers who will want the
magazine are likely to be near the top of the scale whilst the actual young people
themselves are likely to be students/unemployed so will be closer to the
bottom. The JICNAR scale is used to demonstrate the demographics of people in
terms of their socio-economic situation.
My primary audience for my magazine is young people who are either in their late teenage years or their early twenties; this may also expand slightly to include people in their mid-teens and late twenties. My secondary audience is these people’s friends and family members such as parents/guardians or siblings.
The age range of my core reader is roughly between the ages of 15 years old and 25 years old. However some of my secondary audience may be older or possibly even slightly younger.
The magazine is likely to appeal to more males seeing as hip-hop and rap music are normally more popular with males due to the fact that most rap/hip-hop artists are males themselves, however the magazine will also aim to appeal to females because double-page spread is based around a lead female artist.
The core reader of my magazine would hopefully be young people
with a strong interest in mainstream rap/hip-hop music and/or electronic music.
They like mainstream rap artists such as Eminem, Jay-Z and Kanye West, however
some readers may prefer electronic artists such as Skrillex and Disclosure.
Wednesday 2 April 2014
Saturday 22 March 2014
Monday 17 March 2014
Saturday 15 March 2014
Examples of Page Furniture
Pull Quote - a quotation from an interview that is placed in larger, bold letters, it is usually important or controversial.
Drop Cap - a large letter at the very beginning of an article to clearly indicate where to start reading.
Stand First - an introductory paragraph or sentence in an article, printed in larger, bolder fonts or capitals which summarises the article.
Caption - a few words or short sentences which accompany an image in order to explain it or add extra information/details.
Folio/Slug - the magazine name, page number and issue date in the corner of the page.
Crosshead - information about the article subject which is normally inside a banner or arrow shape.
Friday 7 March 2014
Monday 24 February 2014
Double Page Spread Analysis
This is a double page spread taken from Q Magazine focusing on an interview with Jay-Z.
It features all the main conventions of a double-page spread including: a large picture, pull quotes, bold text and drop caps. It also follows a clear house style and colour scheme that matches the rest of the magazine.
The large red 'J' in the background of the article, combined with the large close-up image which takes u a whole page, makes it immediately quite clear who the article is about.
Jay-Z's serious facial expression and use of props also makes it immediately clear that the article is likely to focus predominately on serious matters rather than light-hearted ones.
The pull quote on the picture is bright and eye-catching and entices the reader to want to read the article because it appears as interesting.
When I come to producing my own double page spread I hope to create a similar article but with a more fresh 'urban' style, rather than a more conventional one, in order to match the house style of my magazine.
It features all the main conventions of a double-page spread including: a large picture, pull quotes, bold text and drop caps. It also follows a clear house style and colour scheme that matches the rest of the magazine.
The large red 'J' in the background of the article, combined with the large close-up image which takes u a whole page, makes it immediately quite clear who the article is about.
Jay-Z's serious facial expression and use of props also makes it immediately clear that the article is likely to focus predominately on serious matters rather than light-hearted ones.
The pull quote on the picture is bright and eye-catching and entices the reader to want to read the article because it appears as interesting.
When I come to producing my own double page spread I hope to create a similar article but with a more fresh 'urban' style, rather than a more conventional one, in order to match the house style of my magazine.
Sunday 23 February 2014
Conventions of a Double Page Spread
- A large image
- Pull quote(s)
- Bold text
- Small text font
- Drop cap
- Columns
- Informal tone
- Short headline
- House style
- Colour theme of magazine
- Page numbers
Saturday 22 February 2014
Wednesday 5 February 2014
Conventions of a Contents Page
- Title of contents
- Image(s) of people
- Content relating to page numbers (non-chronological)
- Colour theme of the magazine
- House style same as front cover
- Clear layout that flows - visual syntax - structured grids / guide lines
- Two/three columns
- Blurb of contents
- Date and issue number
- Subscription pug / starburst
Friday 31 January 2014
Wednesday 29 January 2014
Sunday 26 January 2014
Wednesday 22 January 2014
Front Cover Development
When creating my front cover I originally planned to have two people on the front cover, however I made the decision to cut it down to just one because the gap between the two people was too large and left a space in the middle of the page. I chose this person because he was making clear eye-contact and facing front-on which fitted in with my intended genre for my target audience than the other person would have. I then cut the background out because I felt that it was not suitable for a magazine front cover and may look unprofessional. I then started to add the basic conventions such as the masthead, banner, starburst, headline etc.
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